Hoki Fish in Your Fast Food Sandwich for Lent?
Hoki fish sounds like a fish dis or dance. In reality, Hoki fish is a fish species used in fish sticks and fillet of fish sandwiches served by fast food restaurants. Wendy’s recent television commercial for Lent lets us know their fish sandwich contains only cod. oh my cod, what’s in your fish sandwich for Lent? could it be hoki fish instead of cod?
Hoki fish is also known as blue grenadier, blue hake, hoke, whiptail hake, whiptail and New Zealand whiptail. The meat of hoki fish is white like cod. The fishing quota in New Zealand is around 100,000 tons.
Sustainability of Hoki fishing practice around New Zealand were questioned in a 2009 New York Times article. In 2010, Hoki fish was added to the Greenpeace seafood red list. According to the Wikipedia entry about Hoki fish, “The Greenpeace International seafood red list is a list of fish that are commonly sold in supermarkets around the world, and which have a very high risk of being sourced from unsustainable fisheries.”
You are likely to find hoki fish in your McDonald’s Filet-O-Fish sandwich or McFish sandwich. Hoki fish used to be served a Denny’s and Long Silver’s restaurants in the United States. Now only Denny’s in New Zealand uses Hoki fish.
If you don’t want Hoki fish in your Friday fish sandwich for Lent, you might want to check out Wendy’s on the run. they promise you’re getting cod…
Here is a YouTube video about funny looking Hoki fish in your sandwich from McDonald’s:
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